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Seven Event Industry Challenges to Define 2026?

Kai Hattendorf draws together strands from multiple sources in an attempt to isolate the seven most important issues facing our sector in the coming year. In an era of accelerating change and unpredictable complexity, this is a call for observation of what’s happening, serious debate and contemplation of multiple perspectives, and for flexible, mission-focused leadership.

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The IMEX Talking Point: Design Matters

When attention is scarce and expectations are high, it’s design that helps organisations, brands and events stand out, argues Carina Bauer. The World Economic Forum predicts that creative thinking and curiosity will be among the most in-demand skills by 2030. IMEX invites the events industry to embrace design as our business superpower.

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Diagnosing Macao’s Hidden Potential as a Medical Congress Powerhouse

From M&C/Asia: In an era where medical conferences are indispensable platforms for collaboration, peer learning and the cross-pollination of ideas, the choice of host city has become a strategic decision rather than a logistical one. Recent landmark gatherings are demonstrating that Macao is no longer a peripheral option but a serious contender for medical congresses.

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Business Events Unlock Policy Agendas

Iceberg Ambassadors Melissa Riley and Kai Hattendorf, along with Rodney Cox argue the case for business events as a strategy for accelerated destination development, place leadership, capacity building, and the realisation of broader policy agendas. “Where’s the message,” asks Cox, “to government that if you want to fast-track your city to [becoming] a hub of…

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17 May 2026

AIPC Sales and Marketing Summit 2026, Frankfurt, Germany

Participants gain insights into current issues, industry trends, and key customer perspectives, setting the stage for intense competition on the IMEX show floor. The Summit creates a global forum to assess key market challenges and develop innovative strategies, bringing together over 50 senior-level convention centre executives, client representatives, and marketing specialists.

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The PCO as Event Impact Orchestrator

IAPCO President Sissi Lignou calls for International healthcare conferences to be designed with the experiences of the end-beneficiaries of the conference theme as the central messaging. The PCO plays a critical role in bringing together all voices – destination representatives, event owners, delegates, speakers – to promote these key messages about impact and value created.

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19 November 2026

AIPC’s Operational Excellence Summit 2026, Barcelona, Spain

The AIPC Operational Excellence Summit offers a high-level yet highly practical forum for convention centre professionals navigating increasing operational complexity, rapid technological change, and rising expectations around sustainability, security and customer experience. Designed as a hands-on, peer-driven event, the Summit focuses on what truly matters behind the scenes: how to deliver complex events smoothly, safely…

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AIPC, UFI and ICCA Sign MoU to Support ISO TC 354

AIPC has signed an MOU with UFI and ICCA to jointly co-fund and support the work of ISO Technical Committee 354, responsible for developing international standards covering meetings, conventions, exhibitions, and related event services. This strategic collaboration reflects a shared commitment by the three global associations to advance consistency, quality, and professionalism across global markets.

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