Category: Case Studies

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Autism Europe Congress: From Inclusion to Impact – Redefining What’s Possible Through Cocreation

The Autism Europe Congress 2025 in Dublin was more than a gathering of global experts – it marked a decisive shift in how events can be designed, delivered, and experienced when inclusion is not an add-on, but the foundation. That shift began long before the doors of the RDS opened in September 2025. When Fáilte…

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How the European Network of Living Labs Took Its Annual Conference Outside

Citizen engagement was the prime objective of this initiative by the European Network of Living Labs, who transformed Andorra la Vella’s main square into a conference space, earning them the Event Innovation Award at the European Association Awards 2026. A great example for other associations aiming to break out of their traditional “bubble”. From Boardroom…

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How Zurich Turned Obstetrics Expertise into Public Legacy

Organisers of Masterclass Zurich 2026 – Vaginal Birth, hosted by the Department of Obstetrics, University Hospital Zurich, created a public-centred initiative designed to bring specialist knowledge into the city. while the congress gathered around 200 physicians, specialists, and midwives, mainly from the DACH region, the accompanying legacy project aimed to reach residents directly. From Boardroom…

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Barcelona’s Legacy Playbook Takes Shape with ECTRIMS 2025

The congress of the European Committee for Treatment and Research in Multiple Sclerosis demonstrates the impact of Barcelona Convention Bureau’s Legacy Programme, where intentional impact planning helped bring the congress’s scientific advances closer to patients, encouraging their participation in research, whilst educating Barcelona’s business community about stigma around MS and building more inclusive workplaces.

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ATTD Demonstrates How to Facilitate Collaboration Between Tech, Investors & Research Experts

The 19th International Conference on Advanced Technologies & Treatments for Diabetes took place in Barcelona in March, gathering 5,300+ participants, in-person and online. The conference showcased the latest innovations and connected endocrinologists, diabetes care providers, researchers and industry professionals from around the world to drive forward the future of diabetes treatment. From Kenes Group…

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Africa’s Green Economy Summit 2026 Post-Event Report Signals Shift from Ambition to Execution

According to the post-event report, AGES 2026 facilitated 44 curated project pitches, representing an estimated $1.7 billion investment pipeline, alongside 677 confirmed matchmaking meetings between investors and project developers, and highlights a clear shift underway across Africa’s green and blue economy: from ambition and dialogue towards execution, deployment and scale. From VUKA Group…

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Amsterdam Space Symposium 2026: Inclusion and Innovation in Space

From 3 to 4 March 2026, Amsterdam hosted the first edition of the Amsterdam Space Symposium at Beurs van Berlage, bringing together over 500 participants and 100+ speakers from across the global space sector. Organised by SpaceNed in collaboration with the Amsterdam Convention Bureau (ACB), the event combined high-level dialogue with a strong focus on…

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Ireland’s Ambassador Programme: Stimulating Societal Value

Ireland celebrated the success of 109 Conference Ambassadors at the most recent CARA (Conference Ambassadors Recognition Awards) gala evening in Dublin, recognising academics and business leaders who were responsible for attracting major international association meetings to the country during the years 2023 and 2024. Highlights of the evening were two Spotlight Awards, for Sustainability and…

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Multidisciplinary Medical Collaboration Suggests Future Direction for Other Association Meetings

The “ESID EHA SIOPE Focused Symposium 2025” started a new chapter in collaborative thinking for these three European associations. As more and more associations find themselves dealing with complex issues that are relevant to the Missions and expertise of other associations, this excellent case study helps understand not only why such collaboration is valuable, but…

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UFI Best Practices Archive | Worldwide Trade Show Case Studies

Browse all the 2025 UFI Award Winners to understand how the world’s most innovative trade shows are evolving and adapting in order to thrive in the current challenging business environment. The UFI Awards recognise outstanding achievements and best practices in the global exhibition industry. Open to organisers, venue operators, and service providers worldwide, the programme…

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BCEC Partners with Life Sciences Queensland to Launch Bursary for Next-Gen Bio Innovation Leaders

Brisbane Convention & Exhibition Centre (BCEC) has announced a new 30th Birthday initiative in partnership with Life Sciences Queensland (LSQ) to support Queensland and Australia’s research and commercial uptake in across health, biomedical and agritech bio-innovation. LSQ is the Queensland peak body for medical and agricultural science and investment attraction in one of Australia’s fastest…

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One Year on from the Launch of Regenerative Visitor Economy Framework

It’s been a year since Destination North East England launched the first-of-its-kind Regenerative Visitor Economy Framework, developed in partnership with the Global Destination Sustainability Movement. Check out progress and the toolkit used to achieve a wide range of positive outcomes, relating to both business events and general tourism. Stories from North East England: Travel that…

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How Citizen Engagement Strengthens a Nation Brand: The Essential Costa Rica Story

In the case of events, the nation brand comes to life as a collective experience open to all. From community festivals to international forums, every event using the essential COSTA RICA logo becomes a space where national values are lived and shared. Between January and September 2025, more than 135 events across the country were…

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The Power of Long-Term Support: CIDAE in Brussels

When dentist Alain Perceval launched the first CIDAE congress in 2009, he wasn’t trying to build a legacy. He simply wanted to fill a gap – a space for clinicians passionate about adhesive and aesthetic dentistry to learn from the very best, in an atmosphere that valued science as much as human connection. Yet sixteen…

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A Summit Empowering Young Leaders for Global Impact

Destination Canada’s three-year Legacy & Impact Study highlights the long-term economic, social and environmental benefits of major events hosted in Canada. This case study examines the legacy of the One Young World (OYW) Summit, held in Montréal/Tiohtià:ke from September 18 to 21, 2024. Connecting emerging leaders from around the globe, the Summit catalyzed youth-led action…

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WEC 2024: Advancing Global Education in Endodontics & Championing Preventative Care

At ICCA Congress 2025, Conference Ambassador Professor William McLean presented the legacy story of the World Endodontic Congress (WEC) 2024, a finalist in the Incredible Impacts Programme 2025. Hosted by the International Federation of Endodontic Associations (IFEA) and British Endodontic Society (BES), WEC 2024 in Glasgow, Scotland, harnessed creative, engaging activities to boost oral health…

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Autism Europe Congress 2025: Championing Inclusive Event Design

The 14th Autism Europe Congress (AEC 2025) has been recognised for its societal impact, earning the 2025 Incredible Impacts Seed Grant Award from ICCA and BestCities. The Congress, held in Dublin in September, in partnership with AsIAm and Fáilte Ireland, focused on accessibility and meaningful inclusion for autistic people, with the programme and event design…

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Press Release Case Study: Joint ICOE and OEE Ocean Energy Conference comes to The Hague in 2026

This press release from The Hague & Partners is included under “Case Studies” because it is an excellent example of how to communicate the “below the waterline” impacts of international meetings (as opposed to focusing on direct delegate and organiser expenditure), and how these impacts align with a destination’s intellectual capital strengths and economic development…

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A German-British Messe Alliance

This unique business partnership case study from the world of exhibitions has a wide range of potential lessons for all sectors of the business events industry, not just for other trade show organisers. “What got us here will not get us there” has become an MBA cliche, but in this case Messe München and the…

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